About Us
Welcome to Alankrutha, a journey that began with a passion and a dream. I'm Kavitha Sridhar, a driven individual with a diverse background, and I'm thrilled to share my story with you.
With a background in Business Administration and a Master's in Management, I embarked on a professional journey that eventually led me to the corporate world. However, life had different plans for me, and I took a bold decision to step back from my career to nurture and raise my two wonderful children. While dedicated to my family, there was always a spark within me to be financially independent and contribute to the empowerment of young girls through education.
Since childhood, I've been captivated by the beauty of sarees and blouses. I found joy in designing and shopping for these exquisite garments, much to the delight of my relatives and friends. My interest in creating something truly unique and elegant never wavered. In recent years, my quest for exceptional blouses to complement my sarees led me on a journey of discovery. Unfortunately, I couldn't find what I envisioned anywhere.
This very challenge inspired me to establish my own brand, Alankrutha. The name itself, derived from the Sanskrit term meaning 'Made Ready,' perfectly encapsulates my dream to curate Ready-to-Wear Designer Blouses. At Alankrutha, every blouse is a labor of love, meticulously crafted from scratch. From sourcing the finest fabrics to the intricate design process, embroidery, and tailoring, our commitment to quality is unwavering.
But Alankrutha is more than just a brand; it's a reflection of my dedication to pursuing my dreams and creating something of value. As I take this journey, I aim not only to create beautiful attire but also to make a difference. A percentage of our proceeds goes toward supporting the education of underprivileged girls, empowering them to achieve their dreams, just as I have.
Thank you for joining me on this incredible journey. Together, let's celebrate elegance, individuality, and the power of dreams with Alankrutha.
Warm Regards,
Kavitha Sridhar
Founder, Alankrutha